Vans

About Vans

http://www.vans.com

In 1966, Paul Van Doren and three partners opened up their first store. The Van Doren Rubber Company was unique in that it manufactured shoes and sold them directly to the public. By the end of the 1970s, Vans had 70 stores in California and sold through dealers both nationally and internationally. Slipping into bankruptcy in the 80’s, Vans managed to put themselves back on their feet within 3 years and continue to expand into one of the most successful shoe companies in history. It has stood for authenticity in youth lifestyle, music and action sports since day one. Vans also supports and promotes the action sports lifestyle through such events as Vans Triple Crown of Surfing, Pro-Tec Pool party, The Downtown Showdown and Vans Warped Tour.